BORA Magazine 02|2021 - English

6 BORA

6 BORA product world THE KITCHEN AS A LIVING SPACE 6 BORA founder Willi Bruckbauer on the new comfort of cooking – and why the kitchen has long since evolved into a living space. BORA PROFESSIONAL 3.0 22 Revolution evolved: optimised aesthetics, intuitive controls, maximum effectiveness and outstanding ease of use. 34 BORA CLASSIC 2.0 28 The evolved version of the well-established, award-winning Classic system. Marked by a purist and highly aesthetic appearance. BORA X PURE 34 The system is setting new standards. It combines maximum functionality with a distinctive design. BORA BASIC 40 The revolution: cooktop and extractor in a single product, suitable for every kitchen. 22 BORA PURE 44 A class of its own – a combination of minimalist design and state-of-the-art technology. 4 BORA MAGAZINE

CONTENTS BORA experience WHAT DOES A FISH BUTTY SOUND LIKE? 14 Top chefs and food experts reveal their favourite songs – when cooking and eating. HOT LOVE 60 Home-made espresso – the success story behind Alfonso Bialetti’s ‘Moka Express’. 60 BETWEEN SAND AND CONCRETE 64 A visit to photographer and stylist Karine Candice Köng at her minimalist dream home Casa Pyla on France’s Atlantic coast. BORA system THE BORA PRINCIPLE 20 Innovation not imitation. We develop new ideas that improve lives. 74 BORA ADVANTAGES 50 Based on innovative ideas, we provide effective solutions that are carefully thought out. OUR ANSWERS TO YOUR QUESTIONS 54 The most frequently asked questions about BORA. BORA SYSTEM 56 With elements that can be used universally, the BORA system offers optimum performance down to the finest details. BORA WARRANTY 58 As proof of our confidence in our products, we offer all customers an extended warranty – regardless of which system they have chosen. Photos: Chiara Redaschi, Kanalhusetcph 2020 70 A HOTEL WITH A DIFFERENCE 70 Entrepreneur Lennart Lajboschitz has opened a hotel that promotes togetherness – and uses the BORA kitchen concept. THE PROS’ RAVE ROUTES 74 Norway, the Pyrenees and Lake Garda: three cyclists from the BORA – hansgrohe team present their favourite European routes. EDITORIAL 2 BORA AWARDS 78 IMPRINT 78 BORA MAGAZINE 5