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BORA Magazine 01|2021 – English

BORA Magazine is published in 12 languages. It invites the reader to learn more about the BORA products and discover fascinating stories behind the brand.

AWARDS / IMPRINT

AWARDS / IMPRINT BORA awards BORA scoops major awards: our ideas have impressed both national and international experts. An excerpt: German Design Award 2021 Plus X Award 2020 Red Dot Award 2020 iF Design Award 2020 German Design Award 2020 Plus X Award 2019 Red Dot Product Design Award 2019 iF Design Award 2019 Good Design Award Chicago Athenaeum 20172020 Iconic Award 2016 + 2019 German Design Award 2016 + 2018 Red Dot Product Design 2017 Award Best of the Best Plus X Award 2017 German Brand Award 2016 Deutscher Gründerpreis Imprint Publisher BORA Vertriebs GmbH & Co KG Innstraße 1 A-6342 Niederndorf, Austria Tel. +43 (0) 53 73 6 22 50 - 0 Fax +43 (0) 53 73 6 22 50 - 90 mail@bora.com, www.bora.com Managing Director: Willi Bruckbauer Tax number: 166/4115 VAT number: ATU67323933 Commercial Register number: FN 381333i Responsible for content: Willi Bruckbauer Contact www.bora.com Copyright All rights reserved. Articles may only be reprinted with the written consent of BORA Vertriebs GmbH & Co KG and with precise reference to the source. We reserve the right to make technical changes to the design of the products. Colour discrepancies may occur due to the printing process. Concept & idea derks brand management consultants, Munich Editing & implementation Storyboard GmbH, Munich Design: Claudia Homer, Nina Breindl Photo Editor: Elina Gathof Text Martin Fraas, Klaudia Meinert Proofreading Lektorat Süd, Munich BORA product photos & renderings Hunger & Simmeth GmbH Büro Raumflug, Auracher Popp GbR Production F&W Perfect Image GmbH, Rosenheim Print F&W Druck- und Mediencenter GmbH, Kienberg 78 BORA MAGAZINE Errors and technical changes reserved.

Photo: BORA hansgrohe / Ralph Scherzer BORA hansgrohe’s Mr. Cool Peter Sagan at the Tour de France.

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